When it comes to introducing a new brand to young families, traditional advertising simply doesn’t cut through the noise anymore—experience does.
Located inside the bustling R City Mall in Ghatkopar, KidZania Mumbai has long been the gold standard for immersive, hands-on edutainment. It’s a micro-city where children don’t just watch the adult world; they step into it, explore it, and learn through purposeful play. This makes it the ultimate platform for KT Kids—a children’s personal care brand featuring actor Kareena Kapoor Khan as its brand ambassador—to launch its all-new KT Kids Personal Care Studio.
Targeted at children of all age group (3 to 12 years is ideal), this launch strikes a brilliant dual note for modern families: while kids transform everyday routines into creative adventures as Display Stylists and Inventory Managers—formulating samples, mastering retail design, and discovering the science behind their daily products—parents get a front-row seat to explore KT Kids’ entire range of clinically tested, mother-approved solutions while watching their children build real-world confidence and responsibility.
Designed to blend creativity, practical learning, and purposeful play, the studio introduces children to the often-unseen journey behind everyday personal care essentials. Through simulated real-world retail operations, young visitors develop key life skills such as organisation, attention to detail, teamwork, problem-solving, and customer-centric thinking.
What Kids Will Experience:
- Product Formulation: Children get a hands-on look at how everyday lotions, washes, and care products are crafted before reaching store shelves.
- Display Stylist Role: Kids learn the art of visual merchandising, designing attractive store setups and arranging products.
- Inventory Manager Role: A fun, educational lesson in logistics, supply management, and keeping store shelves stocked and organized.
What the Leaders Have to Say
Tarandeep Singh Sekhon, Chief Business Officer, KidZania India:
“At KidZania, we believe children don’t just learn about the world by seeing it — they learn by becoming a part of it. The KT Kids Personal Care Studio gives them an opportunity to discover the journey behind products they use every day, while building creativity, responsibility and an appreciation for the thought and teamwork that goes into creating trusted brands. I’d like to thank Dhruv and the entire KT Kids team for believing in this vision and working closely with us to bring this experience to life.”
Dhruv Sayani, Founder, KT Kids:
“Personal care is something children encounter every day, and we wanted this studio to make them curious about it, not just familiar with it. KT Kids has always stood for products that are clinically tested and mother approved, and this experience lets children discover, in a playful way, the same care and thought that goes into every product before it reaches a shelf. When a child formulates a sample, styles a display or manages inventory, they are learning that imagination and responsibility sit right at the start of something a family later trusts.”
With the launch of the KT Kids Personal Care Studio, KidZania Mumbai continues to expand its portfolio of real-world role-plays that combine life skills with pure entertainment.
- Venue: KidZania Mumbai, R City Mall, LBS Marg, Ghatkopar West, Mumbai.
- Open From: 2nd August 2026 onwards.
Whether you’re looking for an engaging weekend activity for your kids or wanting to explore a fresh approach to child care, the new KT Kids Studio at R City Mall is well worth adding to your family weekend itinerary!
