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  • Bollywood Diva Malaika Arora was all grace and elegance at the launch of the Second Store of ‘Irasva’ Fine Jewellery in Mumbai
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Bollywood Diva Malaika Arora was all grace and elegance at the launch of the Second Store of ‘Irasva’ Fine Jewellery in Mumbai

Saveeta Bajaj October 31, 2023 3 min read

Irasva Fine Jewellery, a name synonymous for crafting elegant and exquisite jewellery opened its second store in the heart of Mumbai Suburbs, at Borivali West, Mumbai today. Bollywood Diva and fashion icon Malaika Arora was the Guest of Honor at the inaugural event.

The collection seemed to inspire a feeling of awe and wonderment among the fashionistas in attendance which had some jaw dropping classic and timelss pieces of jewelelery on display. These for sure will enhance and give many a reason to celebrate – be it at for those hunting for weddings collection, to add value to the upcoming festivities, or just putting a stamp on those milestone memories, there is something for every occassion and more.

The store offers a dazzling array of diamonds, colored gemstones & uncut Polki diamonds woven by intricate craftsman to give each piece a distinct identity. Irasva’s commitment to creating masterpieces of elegance is beautifully showcased in this exquisite new store, a modern blend of aesthetics and timeless charm, creating an atmosphere that is as beautiful as the jewelry it houses. With the launch of their second Mumbai store, the brand aims to bring this legacy of elegance and craftsmanship closer to the people of Mumbai.

The diva Malaika Arora was styled in a gorgeous Blue sapphire choker with diamond floweret and a blue sapphire encrusted ring and she absolutely stole the show. Her look reverberates Irasva’s commitment to creating sophisticated pieces which is sure to grab attention at any function or occassion. It also underlines the synergy between her fashion choice and the brand’s image, creating a harmonious and captivating atmosphere at the extravagant event.

Ketan Patel, CEO at Irasva Fine Jewellery, emphasized, “The success of our fourth store opening, marking the second one in Mumbai, stands as a testament to the profound trust and steadfast support our cherished customers have bestowed upon us. At Irasva, we hold a steadfast belief in crafting jewelry that honors life’s extraordinary moments with timeless grace. The inauguration of our new Mumbai store is a genuine celebration of our commitment to enhancing the shopping experience for our patrons. It is our way of offering a broader selection of meticulously crafted jewellery pieces in an opulent and immersive environment. With the radiant presence of Malaika Arora gracing the event, we are inspired to continue shining across Mumbai, Ahmedabad, Hyderabad and expanding our footprint across India, always dedicated to providing our customers with the finest in luxury jewellery.”

Malaika Arora shared her excitement, saying, “I am thrilled to be part of this remarkable event celebrating Irasva Fine Jewellery’s new store. The opening of Irasva’s second store in Mumbai marks a significant milestone in the world of luxury jewelry. It’s not just about acquiring jewelry; it’s about cherishing the artistry and celebrating the essence of elegance that Irasva represents. I’m excited to see how Irasva continues to redefine the standards of luxury in the world of jewellery.”

Borivali Store Address : – Irasva Fine Jewellery Factory Lane, 92, off Lokmanya Tilak Road, Borivali West, Mumbai, Maharashtra 400092

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