Myntra announces the launch of Carpisa, the Italian brand known for its fine collection of handbags, suitcases, wallets and accessories, exclusively on its platform.
The brand is being introduced to shoppers in India for the first time exclusively on Myntra, through a range of handbags, crafted for the modern and fashion-conscious women.
Founded in 2001, Carpisa became one of the leading retailers in the bag, luggage and fashion accessory sector and holds celebrity actor Penelope Cruz as the brand ambassador. The brand is known for its designs, quality of products and above all, represents Italian culture and lifestyle.
Catering to the affordable luxury segment, products from Carpisa are available at an average price of Rupees 3,600/-, targeting women in the age group of 25 to 40 years from Sec A and Sec A+ categories in metros and tier 1 cities.
