SIMBA, the popular craft beverage owned by Sona Beverages has collaborated with Rohit Shetty’s upcoming SIMMBA and hosted a gathering to officiate their coming together.
The entire cast and crew of the film and the beverage company were seen at the special media gathering which was held at the J W Marriott, yesterday just preceding the release of the film on Friday 28, 2018.
Ranveer Singh made a flourishing entry as usual in his black and gold studded jacket followed by the gorgeous Sara Ali Khan dressed in a white bodycon. Actor Sonu Sood looked rather dapper accompanied by the director Rohit Shetty who exuded his usual enthusiasm.
The team handled the Q&A by the media with much ease and amidst a lot of good natured leg-pulling. The stars had watched the special screening of the film just the night before so the general consensus was that it’s going to be an amazing film. The young Sara Khan looked pretty pleased and confident on how the film has shaped up, with both her best critics ( she claimed), her mother and brother giving her the big thumbs up! It’s refreshing to find someone so young hold herself with so much confidence and we can’t help but wish her the best in her career ahead.
Our generally not-so-coy, newly-wed Ranveer Singh seemed to trail off in thoughts at the mention of his actor wife Deepika Padukone Singh ( much to the pleasure of the media who indulged him in his antics)
Prabhtej Singh Bhatia, Founder & CEO, SIMBA Craft Beverages joined the film crew with a warm welcome and announced their pleasure to be part of the film. With a promise of more lifestyle events coming our way, I think we will see the brand shine brighter after the film releases. Director Rohit Shetty was also quick to thank Prabhtej and his team in turn.
December 28, 2018 may just be Sara’s day to shine with two of her releases playing in the theatres together, just as we bid adieu to the year 2018.
Simmba is an official remake of the Telugu hit, Temper, starring Jr NTR and Kajal Aggarwal.
Founded in 2016, Simba is the first homegrown, family-run craft beverage brand in India by the company Simba Brewery. In the span of three years, the brand has expanded to the popular destinations like Delhi -NCR, Bangalore, Goa and Mumbai.
Unlike several other beer companies, they make their own beverage at their flagship brewery in Durg in Chhatisgarh. Instead of producing beverage in bulk, they prefer to make the beverage in small batches giving enough attention and focus to the recipe. This process also allows them to keep a better control over the quality of the drink without compromising on the taste.
The brand will be hosting a mega lifestyle event to officiate their presence in Mumbai in January 2019.
