
As parents, we know how quickly little hands find their way into every corner of the house. From remote controls to thermometers, tiny button batteries are everywhere—and for curious toddlers, they can be a dangerous temptation. This is exactly why Duracell, a name trusted by families worldwide, has launched its all-new range of Lithium Coin Batteries with child safety features, now available in India.
A Safety-First Innovation for Modern Families
Duracell’s new range of lithium coin batteries—available in CR2025, CR2016, and CR2032 sizes—goes beyond long-lasting power by introducing a non-toxic bitter coating that instantly tastes unpleasant if placed in the mouth. This simple but effective feature discourages accidental swallowing, a risk that can lead to medical emergencies for children under six.
The innovation doesn’t stop there. Every battery comes in child-resistant double blister packaging that requires scissors to open, making it almost impossible for kids to access the batteries on their own. With clear safety symbols and labels, parents can easily identify the protective range and shop with peace of mind.
Everyday Essentials, Safer Than Ever
From milk thermometers and glucometers to TV remotes, weighing scales, wearables, and even car key fobs, coin batteries power so many of our household devices. Now, with Duracell’s safety-first approach, families can continue using these essentials without worrying about curious toddlers accidentally accessing batteries.
With two child-safe ranges—one with tamper-proof packaging and another with both packaging and bitter coating—Duracell is offering parents a practical, thoughtful solution for safer homes. Plus, with a 10-year in-storage guarantee, these batteries are designed for both everyday convenience and long-term reliability.
Why This Matters to Parents
Accidental battery ingestion is a growing concern worldwide. Recognizing this, Duracell has partnered with the European Academy of Paediatrics (EAP) to raise awareness and support pediatricians in prevention and treatment education.
As Sunil Gadgil, General Manager, Duracell India, explains:“The accidental ingestion of lithium coin batteries is a serious concern for parents. With more devices requiring these batteries, the risks increase. That’s why we’ve designed our new Lithium Coin Battery range with a non-toxic bitter layer and child-resistant packaging. It’s a category-defining launch in India’s battery segment—one that reflects our proactive approach to consumer safety along with the long-lasting power Duracell is known for.”
Adding her voice to the campaign is Indian tennis icon Sania Mirza, who said:“As a parent, the safety of our children is always top of mind. That’s exactly why I’m supporting the #BunnyKids campaign by Duracell—because spreading awareness is the first step towards building safer homes.”
Where to Buy
Duracell’s new lithium coin battery range is available exclusively on Amazon India, making it just a click away for parents who want to combine power with protection.
By placing child safety at the heart of innovation, Duracell is not only powering devices but also empowering parents with peace of mind. And for families, that’s the most powerful gift of all.